With the release of IOS 15 in September 2021, Apple dealt a big blow to email marketers. The Mail Privacy Protection feature is great news for consumers. It is designed specifically to protect users’ data from third party apps. Such as… um… email marketing software!...
All the business advice out there tells you that one of the most important factors in business is consistency. Message. Platforms. Communication. Offers. Business offerings. Apparently, they all need to be consistent. 😱😱😱😱 Now, I don’t know about you, but I don’t do...
“No one reads emails anyway, what’s the point in growing an email list?” With social media the big omnipresent beast it is, it’s easy to think that it is THE way to communicate with your customers. When you look at all the unread email in your inbox, and think about...
OK, so you’ve created your epic lead magnet. You’ve set up the welcome email. People are downloading it. Maybe they’re even USING IT! You’ve created a nurture sequence that tells them all about how you can help them given them a few SUUUPER helpful tips they can use...
9 Tips for Engaging Emails
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