The challenges of being heard in the noisy online Yoga world!
Do you struggle to know what to post on social media and your blog every day?
Do you feel overwhelmed in the noise of the online Yoga world, and struggle to stand out as your glorious self?
Do you want someone to help you decide what you can talk about to attract and connect with your perfect students?
If so, you?ve come to the right place!
Create Content that Connects in the
Connected Content Club
The Connected Content Club is a new space for Yoga teachers like you.
As a Yoga teacher myself, I know how hard it can be to keep showing up online.?
There are so many teachers out there. So many Instagram pictures of postures that seem impossible even for an experienced Yoga teacher, let alone the people who have never tried it.
?New? styles of Yoga that seem to turn Yoga increasingly into a comedy concept, or a mere exercise class.
A cacophony of noise and gimmicks, in a world that you thought was meant to be about quiet self awareness, spiritual connection, and growth.
When you just want to teach Yoga in a more quiet, traditional way, it can seem impossible to compete, or to even make yourself heard.
I?ve felt that fear, that reluctance to share my truth for fear that it wasn?t the right thing to offer to the world. While knowing that it REALLY was!?
I suffered, and the people who I could have reached also suffered. People would tell me ?I wish I?d found you sooner? once they did find me. And I would smile, but feel sad, because I knew if I had been bolder and more consistent with my content, they could have.
I promise you. Your dream students are out there. They are looking for you. They NEED you. Maybe now more than ever.
And if you keep showing up and being you, they will find you.
The Connected Content Club
The Connected Content Club has been created to help you do this. To overcome the blocks that can get in the way of you showing up on social media. To create the content that will speak to the people that need to hear you.
You will be supported to create content that connects to your dream students and clients, and shows them who you are, how you can help them, and why you are the best teacher for them.
You will? In the club, you will get?
- A private Facebook group where you can connect with, and support, other Yoga teachers
- Daily prompts to inspire your content for your blog and/or social media (delivered in a Trello/Asana board each month)
- Support, motivation and accountability from an experienced Yoga teacher and copywriter (that?s me!)
- 10 images you can adapt to use in your content, with correct information so you can credit the photographer
- Weekly livestreams on topics that will help you develop your content writing
- Monthly group calls to work through the content prompts for the month, and help you develop your ideas
All this for just ?47 a month. That?s less than the cost of a cuppa from your favourite coffee shop each day!
The Club will open on June 21, International Yoga Day, and your first content prompt board will be available on June 25, so you can start creating and scheduling your content for July. Each month?s new prompts will be ready by the 25th of each month, and the weekly livestream topics will be decided by you in the group each week.
Esther was an amazing safe pair of hands on a recent project that I'd had in my mind for years and helped me to make it a THING!
She was quick, she was professional and made it super easy to work with her. She took something beautiful and made it even better! I was so grateful for her help and know I’ll work with her again in the future. She has a gift for words, as it’s not writing it pours out of her heart and onto paper, it flows from here. I’m so excited for her and where this next step will lead her, combining her loves and passions!
Nicola Buckley, StrongHer You
We have worked with Esther in several contexts over the years, and have always been impressed by her professionalism, knowledge and the way she communicates her passion for Yoga and wellbeing.
After she delivered a wellbeing session for a leadership training programme we ran, we asked her to write a blog post for our website, on the topic of workplace wellbeing. She was careful to ensure that she knew exactly what we required before she started, and set to work. The work Esther produced for us was a joy to read.
We loved how she had clearly looked at our other blog posts, and adapted her own writing style to suit ours so that it appealed to our readership. Esther delivered the piece within the agreed time, and we were delighted with its addition to our website.
If you are looking for a talented, creative writer who is able to deliver content your readers want to see, I would highly recommend you work with Esther
Joe Nagle, The Innovation Beehive
What's your Superpower?
Esther and I first met when we were both part of the same marketing support group. I have always admired her knowledge of Yoga and have learnt a lot from her about breathing correctly.
I have not only practised the strategies she teaches, but found they work equally well for my sales coaching clients.
When I read more of her work I knew she would be the only person to write a blog post for my sales blog about relaxation and breathing techniques for busy and stressed out sales professionals.
I was very impressed by the knowledge she shared, which was highly relatable to my coaching clients.
Esther certainly knows how to share knowledge in a way that resonates with the audience she is talking or writing to and I certainly recommend her work!
Susan Marot, Succeed at Selling